⚡ ⚡ Founding Members Price closes when spots fill. Once this cohort closes, enrolment reopens at full price. No exceptions.
How To Choose A Profitable Business Idea

Build Your Business.
Design Your Freedom.

The precision business programme for Nigerian women that guides you on what to start, how to fund it, and how to make customers come back, without guessing, borrowing blindly, or copying what everyone else is doing.

✦ Includes the Behaviourally-Informed Natural Talent Quiz — 8 profiles, 28 combinations, and a personalised business direction. Fully unlocked inside the course.

Secure My Founding Member Spot See what's inside →
Take the Mini Assessment →
63
Business positions mapped
3
Proprietary frameworks
8
Talent profiles (quiz inside)
₦0
Zero-capital launch path
Mini Assessment
Funmilayo Elebe · Business & Finance Coach
@Kobo2Naira · Nigeria's Trusted Money Voice
Built for Nigerian Women · 2026 Edition
Money Launch Conference Content · Included
You Are Not Alone

Every week, I hear the
same three questions.

01
"What business should I start? Which one is actually profitable?"
02
"Where do I get money to start? Capital is my biggest problem."
03
"How do I know what business fits my personality and my life?"

If any of those sound familiar, it is not because you lack intelligence or discipline. It is because nobody has ever handed you a proper framework — one built specifically for your market, your nature, and your financial reality in Nigeria.

You have tried the motivational posts. The YouTube videos. The WhatsApp group challenges. And you are still searching. That is not a character flaw. That is a gap in your education.

"Less than 1% of business ideas ever become real businesses. The difference is not luck; it is evaluation. Evaluation requires a framework you have never been taught."

The Answer

Your Economic
Engine

A transformational business programme built from years of direct coaching with Nigerian women, traders, salary earners, graduates, and mothers who all shared the same problem: they had drive, but no framework.

This is a precision system, not a motivational talk. By the time you complete it, you will have a guide to your business identity, your capital pathway, and the single most important decision your business depends on, one that most women never discover until it is too late.

I'm Ready — Show Me the Price

Inside this programme, you will discover the one question about your business that determines whether customers come back or whether you are rebuilding from zero every single month.

You will learn why 95% of Nigerian women are in the wrong business type for their nature and how to identify yours in under an hour.

You will be handed a framework that maps 63 specific business positions and shown a guide of which intersection is yours, based on who you already are and the market you already have access to.

And you will learn the single capital principle that separates the women whose businesses collapse within three months from the women who are still building two years later.

These frameworks are not available anywhere else. They are inside the course.

Included In The Course

The Natural Talent
Profile Quiz

Most business failures are not market failures. They are alignment failures. This behaviourally-informed quiz, built from years of direct coaching observation, identifies how you naturally create value, so you stop starting businesses that fight your own nature.

The quiz is included inside the course, not as a standalone tool, because the results only become truly powerful when you understand the frameworks behind them. Without the course context, you get a label. With the course, you get a strategy.

Take the Free Mini-Assessment →

Fully unlocked report and action plan inside the course. Sign up for the course here.

📱 Or get it on WhatsApp →

"I took the free quiz and got a profile. But I had no idea what to do with it. This course showed me how to build an entire business around what I discovered about myself." — Student, Lagos

8
Natural Talent Profiles
C
Creator
H
Helper
S
Seller
O
Organizer
T
Teacher
C
Connector
A
Analyst
P
Performer
Note: Behaviourally-informed, designed from coaching observations.
Course Curriculum

Six modules.
One irreversible outcome.

What you learn cannot be unlearned. You'll never see business the same way.

01
Module 1 · Foundation
Design Your Freedom
Before you pick a business, you need a number. A real one — not a wish. This module forces precision: what does financial freedom actually look like for your life, your dependants, and your stage?
Unlocked inside the course
02
Module 2 · Frameworks
The Three Interlocking Frameworks
The core of everything. Three proprietary frameworks that give you X-ray vision into any business idea. By the end of this module, you will see the structure underneath every business, not just the surface.
Proprietary — inside the course only
03
Module 3 · Self-Knowledge
Know Yourself First
Includes your full Natural Talent Profile Quiz — 8 profiles, 28 dual-talent combinations, and a personalised business direction report. The right business for your nature. Not what worked for someone else.
Quiz fully unlocked here
04
Module 4 · Capital
Smart Ways to Raise Capital
Seven levels of business funding from zero capital to institutional investment. The money rules that keep your business alive when the naira fluctuates. And the single habit that causes most Nigerian businesses to collapse within six months.
Unlocked inside the course
05
Module 5 · Launch
Your Launch Blueprint
A day-by-day action plan to go from zero to your first paying client without needing a website, an office, or a large following. Students have used this to generate their first income within days of completing this module.
Unlocked inside the course
06
Module 6 · Mindset
Owner Thinking
The beliefs keeping you stuck are specific and replaceable. This module gives you the seven mindset shifts that separate women who build from women who stay in preparation mode permanently.
Unlocked inside the course
Every day you wait is a day someone else in your market is building the business you keep planning.
33
Women viewing now
14
Founding spots left
Is This For You?

Built for every Nigerian
woman who is ready.

🏠
Stay-at-Home Mums
Build income around your home and your children — not the other way around.
🎓
Students & NYSC
Start before graduation. Your business doesn't need a degree — it needs a framework.
💼
Salary Earners
Build your business while employed. Leave when you are ready — not desperate.
📜
Graduates
The job market is not waiting for you. Your economic engine doesn't care about unemployment rates.
🛒
Women Traders
Turn what you already do into a system. Stop trading time for money. Start building an engine.
Funmilayo Elebe
Your Coach
Funmilayo
Elebe
@Kobo2Naira · Personal Finance & Business Coach

Every week, Nigerian women send me the same three questions. After years of answering them one-by-one in DMs, voice notes, and WhatsApp groups, I built something better: a system that answers them permanently.

Your Economic Engine is built from thousands of direct coaching conversations. The frameworks are original. The talent profiles are built from observed behavioural patterns — not academic theory alone. This is what I have seen actually work, in Nigeria, right now.

On the Natural Talent Quiz: This quiz is behaviourally-informed — designed from years of real coaching observations across hundreds of Nigerian women entrepreneurs. It is not a formally published psychometric instrument, and I will not claim it is. What I will claim is this: women who understand their natural talent profile and apply it to business selection succeed at significantly higher rates than those who do not. That is what the quiz is designed to unlock — and the course is what makes it useful.
63+
Business positions in the Master Matrix
8
Natural talent profiles mapped
7
Modules of precision content
Results

What happens when
women get the framework.

First ₦120,000.00 in 3 weeks
I had been trying to start a business for two years. The framework in Module 2 changed everything. I identified my business type in one afternoon and launched six days later. My first client paid within 3 weeks of starting.
A.O
Adenike
Virtual bookkeeper · Lagos
Stopped waiting for a loan
The capital module changed how I saw funding entirely. I stopped waiting for a loan and started with something the course taught me. By month two I had more orders than I could fill.
C.N
Caroline
Catering business · Abuja
₦300,000.00 programme sold in 14 days
I had always underpriced my coaching. The repositioning framework in Module 2 showed me exactly why and how to fix it. I raised my price and sold out within two weeks.
T.A
Tamunobere
Wellness coach · Port Harcourt
Self discovery
I now understand why I find it difficult to teach; I didn't even score 1% for the teacher's profile. Thank you very much for this self-discovery tool.
P.E
Precious
Graduates. Uyo
Your Investment

Two paths forward.
One right choice for you.

The course is accessible to everyone. The 30-Day Launch Plan is for the woman who doesn't just want to know, she wants to move.

Start Here
The Course
12 Months access to all 6 modules + the Natural Talent Quiz. Learn the frameworks at your own pace.
₦8,500
One-time · 12 Months access · Instant unlock
  • All 6 course modules — 12 months access
  • The complete Master Matrix (63 business positions)
  • Natural Talent Profile Quiz — fully unlocked
  • 28 dual-talent combination guide
  • Capital funding workbook
  • Launch Blueprint + action checklists
  • Recommended business reading library
Enroll in the Course
Questions? WhatsApp +234 7019 676 398
Move Fast · Recommended
Course + Premium Add-On
The Course + 30-Day Launch Plan
Everything in the course plus a personalised 30-day accountability plan with direct follow-up to make sure you actually do the work.
₦25,000
One-time · 12 Months access + 30 days direct accountability
  • Everything in the Course tier 1
  • Personalised 30-Day Launch Plan — built for YOUR profile
  • Weekly check-in with Funmilayo (or designated coach)
  • Progress tracking + milestone accountability
  • Direct WhatsApp access during your 30 days
  • Private review of your business choice, offer, and pricing
  • Priority support — responses within 24 hours
Enroll + Add the 30-Day Plan
Limited accountability slots
⚠️ Only 14 spots remain for the 30-Day Launch Plan. When slots fill, they will not reopen until the next cohort — at a higher price.
Common Questions

Before you decide,
let me answer this.

I have no capital. Can I still benefit?
Yes — the course includes a zero‑capital launch path.
I already have a business. Will this help?
Absolutely. Module 2 shows you how to reposition for higher margins.
What is the difference between the quiz alone and the course?
Quiz gives a profile, the course gives a strategy.
Why does the 30-Day Plan cost extra?
Because it involves real-time and real accountability. I will follow up with you. I will review your progress. I will check that you are doing the work. That level of access is not scalable at the course price; it is a premium service for women who are serious about moving fast.
How long will it take to complete the course?
The full programme can be consumed over a weekend. Most students begin taking action within the first 48 hours of starting Module 4. You do not need to finish to begin. The course is designed for action, not just completion.
Is there community or support after I enroll?
Yes. You join the @Economic Engine community.

Your economic engine is
already inside you.

This programme gives you the tools to build it. Not someday. Not when conditions are right. Now.

33 women enrolled this week. Founding Member pricing closes when spots fill.
Price increases in: 23h : 47m : 12s
Secure My Spot Now
Questions before enrolling? WhatsApp +234 7019 676 398 · @Kobo2Naira Personal Finance